Raising the Stakes
So much about the perfect employee-employer relationship is about
finding the correct match, and that match also extends into the
area of compensation. Cultivating such a relationship isn’t
about forcing a square peg into a round hole; it’s about
putting together the pieces of the puzzle in a way that completes
the big picture for both parties. In this issue of The
Animal Science Monitor, we discuss the future of compensation,
including raises, bonuses, and incentives—and why the old
rules are out the window. We hope you enjoy this issue
and that you also enjoy a very merry holiday season!
—Don and Dan
Does Your Compensation Structure Measure Up?
(By Dan Simmons)
Have you ever lost an employee you wished
you hadn’t? Retention
can be a concern for any company, especially in this candidate-driven
market. Candidates are often wooed by what they believe are
greener pastures, and if your retention program is lax in any area,
it can provide an opening for your best employees to pursue other
opportunities.
One part of your retention program, whether your
realize it or not, is your compensation structure. However,
the traditional compensation structure, one based almost solely
on incremental raises and paid benefits like medical and dental,
won’t cut it in today’s marketplace and certainly won’t
get the job done in the marketplace of the future.
What they need
when they need it
In the fast-paced world in which we live, candidates’ needs
are changing. You need to make sure that the way in which
you offer compensation changes along with that, especially when
it comes to compensating the best and the brightest. It all
boils down to one thing: ensuring that you’re giving your
most productive employees what they need when they need
it, regardless of whether that involves their base package
or an incentive package, as well.
The key is to be flexible, both
in terms of what you offer and how you offer it. Before we delve into specifics, however,
we should discuss your base compensation structure. How,
exactly, does it measure up against other companies in the industry? Although
it’s true that money isn’t everything when candidates
decide which job offer to accept, what you’re offering should
be on par with everyone else. In fact, it’s probably
a good idea to offer just a little more. View it as an investment
that could pay off in a big way down the road.
Okay, now that your
base package matches up with the competition, what can you offer
that will differentiate you
from everyone else? And here is where you can employ flexibility
and creativity in order to make yourself more attractive to star
candidates (as well as effectively retain those you already have
on board).
Identify their motivation
Giving raises that are
larger than average for excellent performance (the average raise
in 2007 is expected to be 3.7%) is one place to start, but that’s just the beginning. Today’s
employees and candidates are motivated by other forms of compensation,
too, some of which I’ve listed below.
- A flexible working schedule—We
live in an age of almost constant communication (laptops, Blackberries,
etc.). Allowing some flexibility when employees need it
not only counts as a form of compensation, but also builds a
sense of loyalty with that person.
- Opportunity for more paid time
off—Workers
in America take less time off than in any other country in the
world, but I’d be willing to bet that it’s not intentional. Rewarding
top producers with more paid time off is an inexpensive yet valuable
investment in those employees.
- The chance to earn bonuses—Rather
than giving across-the-board raises, more companies these days
are opting for variable compensation structures that reward
the best employees with bonuses. These aren’t paid out at
the end of the year, though. They should be given when
the employee reaches certain production levels and goals. Once
again, that differentiates you from other companies and cultivates
loyalty with your star employees.
- Promotions—If an
employee is excelling and could be given added responsibility
in a supervisory role, it makes perfect sense to promote them. This is not in
lieu of a raise or other earned compensation benefits, but in
addition to them. Of course, such a move should only be
made if it makes sense for the company (i.e., will allow the
employee to continue to grow and be more productive). Consider
each of the key people on your team and see if you can provide
a way that they can develop professionally and/or provide a career
path. Once you’ve determined a course of action,
share this with each person. This shows that you’re
looking out for their career and will provide incentive for them
to grow to their potential. Don’t wait to do this
until they have an offer from one of your competitors. Be pro-active.
Making the best of 2007As we prepare to enter
2007, you should look carefully at every aspect of your compensation
structure. The first question
to ask is, “Will this structure do its part to help retain
our star employees?” If not, decide what changes need
to be made and then implement them. It would even be a good
idea to ask your employees what they need and what is important
to them.
The next question to ask is, “Will this structure help
us to attract the best and brightest candidates in the industry?” Chances
are good that if your structure is helping to effectively retain
employees, it will help to attract candidates, as well. But
make sure that you have all of the bases covered by conducting
research or through other means.
You can make 2007 a highly productive
year for your company by ensuring that your compensation structure
is balanced, targeted, flexible, and most of all, fulfills the
needs of your star employees and top-notch applicants
.If you any
questions about compensation structures or retention programs,
you can contact me at dan@consearch.com.
What Kind of Raise Did You Get?
(By Don Hunter)
This time of the year is typically when employees are given their
annual reviews, as well as any increase in compensation that might
be warranted based upon their performance.
So—what did you get?
Okay, just kidding. I only wanted to grab your attention,
because this is an issue that some employees don’t think
about in a very detailed fashion. And it’s an issue
that employees should be thinking about, because the rules regarding
raises and other compensation are changing. Recognizing
those changes and adapting to them will give you an edge in the
workplace and the marketplace.
Across the board no more
Chances are good that you’ve noticed that across-the-board-raises
have pretty much become extinct. There once was a time when
top performers, as well as those who were just along for the ride,
both received a raise, regular as clockwork. Those days are
gone.
Companies now reward those who go above and
beyond the call of duty with raises that overshadow those received
by underachievers—if
those underachievers receive them at all. Although pay-for-performance
certainly seems more equitable than the previous model, a look
at the projected numbers for next year paint a clearer picture.
In 2007, workers can expect an average increase in salary of 3.7%
(Kiplinger’s Personal Finance Magazine, November,
2006). That’s slightly above the 3.6% increase that
workers received this year. However, considering the fact
that inflation is expected to be 3%, that number doesn’t
look quite so good. In fact, you could say that the average
salary increase will actually be .7%, which, in effect, represents
a wage freeze.
The future of compensation
But here’s the really important part: the way in which companies
compensate their employees is evolving once again, and raises are
becoming less and less a part of the equation. Instead, more
companies are opting for compensation in the form of bonuses and
one-time rewards. These rewards aren’t entirely monetary-based,
either. They could also take the form of a more flexible
schedule or more paid time off.
This is a further indication of how workplace dynamics
are changing. Employers recognize the value of
rewarding their top employees, those who have a discernable impact
on the bottom line of the company. However, they’re
starting to reward those employees in a fashion that will decrease
their long-term fixed salary costs. And of course, most
employers do not reward their underachievers at all. Instead,
they’re taking that money and applying it toward their
variable rewards program for star employees.
The strategy makes sense—apply extra compensation to those
employees who make the biggest impact. During a time when
companies are continually searching for ways in which to boost
productivity and decrease costs, this strategy is more than likely
here to stay. And if that’s the case, it has implications
for workers now and in the future.
What you should do
So what does all of this mean for you? Well,
first of all, you should have a very clear understanding of
your company’s compensation structure. Not every company
is utilizing a variable rewards program, but some could be planning
to start, or they might be considering a combination of new compensation
strategies and traditional methods.
Meet with your supervisor to discuss the
company’s current
structure. Ask about the different forms of compensation
available to you and how you can achieve them. Express your
desire to be a top performer within the company, and then ask your
supervisor to help you brainstorm ways in which you can accomplish
that. Not only will they appreciate (and note) your initiative,
you will have a clear understanding of the company’s compensation
structure and how to maximize it.
Those employees who recognize that the rules
are changing don’t
have to settle for an average raise that equates to a wage freeze. On
the contrary, they’re a step closer to making 2007 their
most satisfying year ever.
If you have any questions about this topic, please send me an
email at brg@charterinternet.com. And
if you’re currently engaged in a job search or are interested
in advancing the scope of your career, be sure to send me your
resume. I’d be happy to discuss your career goals and
ambitions, including ways in which I can help you to achieve them. Keep
in mind that any exchange of information, including resumes, will
be kept in total confidence and handled in a discreet fashion.
Tell Us What You’d Like to Read About in 2007!
(By Matt Deutsch)
At The Animal Science Monitor, our
focus is on you, our readers. Our goal is to provide you with the most pertinent
and up-to-date information regarding the job market and the animal
science industry. We’d like to thank you for all of
the positive feedback you’ve provided to us over the past
year; we’re glad that our publication has been well received.
However, with the new year upon us, we also
want to produce an even better publication to our readers in
2007. That means
content that’s fresh, timely and can make an immediate impact
in your workplace or on your workforce. That’s why
we’d like you to email us with the number-one problem
or concern you’re facing right now or think you’ll
be facing in the coming year.
With the proper feedback, we can provide
articles and content that targets the topics you want to hear
about and that offers the solutions and suggestions you need
to help make 2007 a tremendous year. You can send all feedback
to me at matt@animalsciencemonitor.com.
Thanks for being a loyal reader of The ASM, and I hope
that you enjoy a blessed holiday season!
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